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Tip of the Week

Tip of the Week: It’s Not Just What You Say…
…it’s how you say it. Put your marketing copy to the test—a readability test, that is—to ensure your messaging is clear and easy to understand According to nonprofit comms expert...
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Tip of the Week: 2024 State of Shelter Adoption Report
This just-released study provides actionable insights to better address adopters’ needs and your community’s concerns 2024 marks the fourth consecutive year shelters across the nation are facing levels at or...
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Tip of the Week: How Are You Doing?
Sample form for evaluating the head of an organization The evaluation of the executive director/CEO is typically the responsibility of the board of directors. It is the board’s duty to...
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Tip of the Week: Cleaning Product Cheat Sheet
The pros and cons of common disinfectants, from the pros at UC Davis Koret Shelter Medicine Program There are many disinfectants available for use in animal shelters, and you may...
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Tip of the Week: Charting Success
Calling on the hive mind for input on org charts When we noticed great engagement on a recent question in one of our online community groups, we thought we’d share...
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Tip of the Week: Systemic Racism Explained
Share this concise and clear four-minute video with staff and volunteers It’s always a good time to go back to the basics of why it’s important to engage in DEI...
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Tip of the Week: A Goal Is Not Just a Number
Eight glasses of water, 10,000 steps… While we’re all quite familiar with setting a number-based goal, what if we restructured goals in a different way? What’s a recent goal you...
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Tip of the Week: Model DEI Policy
Does your organization have a DEI policy? Here’s an example statement of intent from your colleagues in the field According to the 2023 Compensation & Benefits Benchmarking Study, more than...
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Tip of the Week: Tracking Telemedicine
When it comes to virtual vet care, do you know what’s legal in your area? This tool shows you the laws in every state While we know that telemedicine is...
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Tip of the Week: Animal Welfare Turnover Rate
How do your organization’s numbers stack up against the profession as a whole? When a member of The Association inquired in our online community about the average employee turnover rate...
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Tip of the Week: Keeping Families Safe
The ultimate toolkit for supporting women who are experiencing gender-based violence Many gender-based violence shelters do not take in animals, and survivors are often faced with the impossible choice of...
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Tip of the Week: Mental Health Resources
Tools for discussing and promoting mental health in the workplace As Mental Health Awareness Month comes to a close, this week’s tip serves as a reminder that discussing and promoting...
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