The Association Blog

News, ideas & inspiration from industry leaders

Social Media & Marketing

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Tip of the Week: Ring Their Bell (and then some)

How do you celebrate adoptions? Listen to what your colleagues are doing Inquiring minds in our online member community want to know: Since adoption is our ultimate goal for every...
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Tip of the Week: Guest List

Here’s one smart idea you just may want to opt in to Do you offer free WiFi to visitors at your adoption center? Atlanta Humane Society does, and shares three...
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Tip of the Week: ACO Appreciation Week Toolkit

How nifty is this?! Grab a toolkit of resources to make honoring your ACOs easier and more meaningful Are you ready for April 14-20? Thought about how you’ll be honoring...
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Tip of the Week: Found Kitten Flow Chart

Thanks to Hearts Speak and Dallas Animal Services for making this nifty customizable template available It’s coming up on Kitten Season, and nobody has extra time to reinvent the wheel—or...
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Tip of the Week: Mind Your Ps & QRs

In 2023, QR codes saw a 52.34% jump in usage since the year prior. If they’re not already part of your marketing strategy, here‘s a great (and free!) place to...
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Tip of the Week: Pet Profiles Made (Really) Easy

Time-saving? Effective? Fun to read? This AI tool checks all the boxes. We shared PetSmart Charities’ Rescue Writer when it was released last month. And ever since, we’ve heard great...
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Tip of the Week: Last Call for T-Swift

There’s still time to get in on the #TaylorSwiftChallenge In a move to help shelters everywhere, last week The Pennsylvania SPCA proposed the #TaylorSwiftChallenge. A joint celebration of T-Swift’s birthday,...
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Tip of the Week: Ho Ho…Whoa!

Looking for a fear-free way for Santa to join in some photos with your shelter dogs? Photos with Santa in the shelter may be a great way to spread holiday...
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5 Must-See Animal Welfare Videos

All the feels, people, all the feels! Announcing the winners of the 2023 Wagsies Awards and the One & Fun Contest This week at The Annual Conference in Portland, OR,...
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Tip of the Week: “Customer” Isn’t Always Right

This week, we take a closer look at word usage, and how it can set the tone for your relationships and interactions with the folks who come through your doors....
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The Association's One & Fun contest sponsored by Boehringer Ingelheim

Announcing The One & Fun Finalists

Support your colleagues and cast your vote for the grand-prize winners now through October 21 The Association is thrilled to announce the ten finalists in The One & Fun Contest,...
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The Association's One & Fun contest sponsored by Boehringer Ingelheim

The One & Fun Contest Is Now Open For Entries

Share Your Dog Enrichment Programs and Win NexGard® PLUS We know many of you have brand-new or already established behavior enrichment programs—and we want to see them. Submit a short video featuring...
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