News, ideas & inspiration from industry leaders
Development

4 Simple Stewardship Practices
David Miller, Senior Vice President, RKD Group, is back with a new blog on the importance of stewardship. Here he provides inspiration for making a new commitment to this crucial practice—and...
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3 Qs with a Lobbyist (and how you can become an animal advocate, too)
With citizen lobbying an emerging form of civic participation, and more and more Americans interested in advocating for positive change in their communities, there’s no better time for our 3-part...
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COVID-19 Event Planning: Online Auction Resources
With restrictions on large in-person gatherings still in place, you may have recently made the decision to take this year’s auction online. Many of your colleagues have been successfully hosting...
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Special Events Spotlight: Sacramento SPCA’s Virtual Doggy Dash
We know this much is true about the animal welfare field—we’re resilient, we’re innovative, and we bring communities together. Case in point: When COVID-19 restrictions on large group events threatened...
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Your Top 3 Fundraising Mantras During COVID-19
COVID-19 and the quarantine are pushing us all to re-evaluate our fundraising efforts and find new ways to keep donors engaged. The Association’s Katherine Shenar discussed this with Jim Tedford,...
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COVID-19 Crisis Communications: 5 Tips & Takeaways
Because so much of fundraising relies upon effective communication, Scott and his team have collaborated to provide you with the following communications guidance for staying afloat and effective through the pandemic...
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5 Fundraising Myths & Facts During the COVID-19 Crisis
This 5-minute read could change the course of your organization’s financial landscape in the weeks to come! Read on for key steps you can take today to raise funds and...
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Keeping Up with COVID-19, 3/20: Take Your Fundraising Events Online
“One thing is clear,” reveal The Association’s Jim Tedford and Trish Dewald of Phoenix Innovate in their recent blog. “For organizations to remain true to their missions, active fundraising must...
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Animal Welfare Fundraising During Coronavirus and Economic Uncertainty
Written by Jim Tedford, President & CEO of The Association for Animal Welfare Advancement, and Trish Dewald, Executive Vice President, Phoenix Innovate Please welcome first-time guest blogger, Trish Dewald. The Association...
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5 Social Media Trends You Need to Know for 2020
With social media constantly changing, it’s hard to anticipate what’s next and what your shelter can do to succeed in this space. Katherine Shenar, our executive vice president, recently spoke...
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