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Development
When Fundraising Meets Game-Changing: “We’re the first nonprofit in Arizona to become a used car dealership”
Looking for a program that strengthens ties with local businesses, allows donors larger tax deductions and potentially gets you an 800% increase in revenue? If it sounds too good to...
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A CEO’s Thoughts on The Betty White Challenge
In the wake of Betty White’s passing, fans and supporters are calling for donations to shelters and rescues on January 17, what would have been her 100th birthday. Many shelters are...
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Tip of the Week: A Very Important Date
You are reading the last Tip of the Week for 2021. The clock’s ticking, so we’re getting time-sensitive and tried-and-true, thanks to Humane Network’s Bonney Brown & Diane Blankenburg. While folks...
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Tip of the Week: Ditch the Desk
It’s Monday—that means we’re here with tools, time-savers, and just-plain-genius ideas that your colleagues and members of The Association have suggested and tested. Today’s tip, courtesy of Mike Buckley, CFRE, encourages...
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Tip of the Week: No-Hesitating Donating
It’s the start of a new week, and we’re kicking it off with some #MondayMotivation, courtesy of Bonney Brown and Diane Blankenburg of Humane Network. Is your website getting in the...
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The One Bit of Advice for All Animal Welfare Fundraisers
Meet DeSean Brown, VP, Client Strategy & Success, One & All, and find out his three questions for assessing where your organization is—and where you’re going. My one bit of...
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Tip of the Week: Early & Often
We love kicking off the week with some #MondayMotivation. Here’s where we share tools, time-savers, and just-plain-genius ideas that your colleagues and members of The Association have suggested and tested. Today’s...
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Marketing & Fundraising: 4 Do’s & 3 Probably Not’s
One of the best things about panel discussions? All those voices in the mix! That’s how it went at last week’s “How Loud Can You Bark: Hellraising vs. Fundraising,” a...
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With a Little Effort, Sustainers Will Be There for You
If you’re a Gen Xer like me—ask me about my “Jenn X” license plate—then you probably spent some time in the 1990s watching a little show called “Friends.” And you probably...
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How the Cookie Is Crumbling
The thought leaders at One & All are here to help animal welfare marketers and fundraisers shift away from third-party cookies. (Sneak peek: Significant benefits lie ahead!) What does our...
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Lessons Learned from a Year of Virtual Events
RKD’s VP on what went into making Cleveland APL’s Fur Ball 2020 such a smash. The virtual event space has been such an inspiring area to be in this past...
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One Small Change That Can Have a Major Impact on Digital Revenue
Digital fundraising has accelerated at lightning speed thanks to the pandemic. In 2021, having a digital strategy in place is a necessity – not a trend. However, I understand that...
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