The Association Blog

News, ideas & inspiration from industry leaders

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The Elephant In the Room

Giving USA report underscores need for change in fundraising approaches Fundraising is getting harder. RKD’s David Miller shares 4 ways to address this. Let’s address the elephant in the room…....
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Animal Welfare Benchmarks: Donor value reaches new heights

The last few years have been – to say the least—a challenge. Through it all, we’ve been navigating a significant shift in the way we speak to our donors, moving...
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It’s Time to Shift the Mindset

September 14, 2022, David Miller
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How do we get animal lovers to give to animal-loving people? Our donors are animal lovers—just like we are. They support organizations out of love with the goal of saving...
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Don’t Let Inflation Slow You Down

June 28, 2022, David Miller
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RKD’s David Miller shares three recommendations for preparing for year-end and beyond. One of the best parts about attending The Association for Animal Welfare Advancement’s conferences is the conversations I...
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March Madness: Is your organization ready for the Big Dance?

March 25, 2022, David Miller
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Whether you’re a basketball fan or a fundraiser who’s a little overwhelmed, “March Madness” is a feeling we can all relate to right now. How will your team perform? Will...
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Stewardship: Breaking Free from the Ask-and-Repeat Model

One of the things I love most about animal welfare donors is their passion and loyalty to help improve the lives of animals no matter what the outside world is...
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4 Simple Stewardship Practices

February 8, 2021, David Miller
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David Miller, Senior Vice President, RKD Group, is back with a new blog on the importance of stewardship. Here he provides inspiration for making a new commitment to this crucial practice—and...
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