News, ideas & inspiration from industry leaders

Monthly Giving Doesn’t Just Happen
“Every opportunity that you have where you’re reaching out to donors and your prospects, see where you can build in the option for monthly giving.”-Erica Waasdorp, author and monthly giving...
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Fall Conference: 5 Questions We Always Ask with Michael Kass
The Fall Conference for Animal Welfare Advancement is less than two months away, and we hope you’re planning to join us and let the good times roll. We checked in...
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Tip of the Week: Stewarding the Gift
You’ve heard of the importance of stewarding your donors, but how about stewarding the gift? Last week we kicked off the Strength Training for Fundraisers webinar series with A Bigger,...
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It’s Time to Shift the Mindset
How do we get animal lovers to give to animal-loving people? Our donors are animal lovers—just like we are. They support organizations out of love with the goal of saving...
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The Shelter Showdown Is On
Sports-themed contest is open today through 9/25 Get creative, up your game and score a sports-themed pet playpen and a trip to New Orleans for the Fall Conference for Animal...
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Tip of the Week: Fancy Meeting You Here
Heard the one about the Zoom meeting that everyone planned for and participated in? Yup, they do exist. This week’s tip offers info for your inspo. Steven Rogelberg, PhD, author...
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Member Spotlight: Get To Know Ariel Zhang
In her role as Chief Strategy Officer at The Animal Foundation, Ariel Zhang is responsible for growing the Las Vegas organization from a municipal shelter into a community support resource....
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Major Donor Bootcamp: Modeling & Advanced Analytics
Building a successful major donor program can feel like training for a marathon. It’s a long and winding road, but the journey is so rewarding. What’s better than connecting on...
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Letter From the President: See You in New Orleans
Dear Colleagues, If you are an animal welfare professional with a strong desire for continuous improvement in your leadership skills, New Orleans is the place to be this November. Join...
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Tip of the Week: No-Brainer Fundraiser
Hey there, Monday! Time once again for Tip of the Week, where we pass along tools, time-savers, and just-plain-genius ideas that experts, colleagues and members of The Association have suggested...
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Video: Make Like a CEO & Invest In Yourself
We know that Breaking Happy: A Sustainable Path to Well-Being with positive psychology expert Josh Vaisman is going to be a game changer. Don’t just take our word for it—here’s...
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Jobs of the Month—September 2022
Ready for the next adventure? Got a new position to fill? Head on over to The Association’s Career Center. Here’s a sampling of the latest opportunities. Animal Services Coordinator (Marketing),...
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