News, ideas & inspiration from industry leaders

Helping Communities During COVID-19: Keep Pets S.A.F.E. Program
We’ve been hearing about many of your wonderful programs that help keep pets and their people together. The Animal Rescue League of Boston’s Keep Pets S.A.F.E. (Supporting Animals Facing Emergencies)...
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COVID-19 Comms: Messaging the Public About Their Pets
They’ve done it again—kudos to the North American COVID-19 Communication Task Force! This collaboration of animal welfare organizations across the U.S and Canada have put together a new set of...
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Your Top 3 Fundraising Mantras During COVID-19
COVID-19 and the quarantine are pushing us all to re-evaluate our fundraising efforts and find new ways to keep donors engaged. The Association’s Katherine Shenar discussed this with Jim Tedford,...
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Messaging That’s Making a Difference: Don’t Kit-Nap the Kittens!
Yes, we’re faced with a pandemic—and yes, it’s still kitten season. Yet you’ve likely got a new powerful resource in your toolkit—the current and potential foster homes in your community....
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COVID-19 Leadership Lessons: What’s More Important Than Your Mission Statement?
In his recent webinar on crisis engagement, Matt Lehrman, founder of Social Prosperity Partners, gave substantive and actionable recommendations to help you protect the external and internal relationships upon which your...
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7 Tips for Successful Online Board Meetings
As we navigate through these uncertain times, it’s important to be open to possibilities—and to learn to use the tech tools that are out there in effective ways. Could online...
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COVID-19 Coping Skills: Increasing Happiness
Nope, that title is no joke. Even in these stressful and uncertain times, you can find ways to boost positive emotions. The ASPCA Shelter Outreach team’s Brian DiGangi, DVM, MS, DABVP, and Karen...
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Are You Ready For Disaster Response In A COVID-19 World?
With communities rallying to help their local organizations, animal shelters are expanding their impact far beyond brick-and-mortar. The Association’s Katherine Shenar and HSUS’ Kim Alboum ponder what this might mean...
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COVID-19 Communications: 2 Crucial Messages for Your Community
The two most important messages we need to get out to pet owners: Make a plan for your pets in the event you are unable to care for them and ensure your pets...
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COVID-19 Leadership Lessons: We’re All Exhausted. Now What?
Week 5 of COVID-19 Response, and the animal welfare world is collectively exhausted. How can we keep on keeping on? The HSUS’ Kim Alboum and The Association’s Katherine Shenar checked...
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4 Steps to Planning a More Effective Remote Meeting
Are you finding back-to-back-to-back remote meetings tough? Steven Rogelberg, PhD, author of The Surprising Science of Meetings, shares some of the reasons virtual meetings are so challenging, and outlines 4 steps...
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COVID-19 Leadership Lessons: Together We Are All One
“Our new normal should be collaboration and sharing of expertise.” Wise words from the one and only Katherine Shenar, who shares an incredible story of what can happen when you...
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